Kestrix: making thermal data readable to accelerate building retrofit
Collaboration overview
We partnered with Kestrix, a startup specializing in mapping building heat loss using drones, AI, and thermal analysis, to completely redesign their website.
The main challenge was to transform a complex, expert-level technology into a clear, immersive, and credible web experience, making the solution more accessible while asserting its level of innovation.
Services on this project
The services behind this project.
How to explain complex technology on a website (without dumbing it down)
4 min read
Jargon repels even when you define it, and visitors read 25% of your words. The layered-narrative method we use to make deeptech legible, from Hylight to Kestrix.
The investor-ready website: what VCs actually look at before a Series A
5 min read
Your deck gets two minutes of attention. Your website gets the rest of the diligence. What VCs actually check on a startup website before a Series A, backed by Harvard and DocSend research.
Deeptech branding: how to build an identity for invisible technology
9 min read
Your technology is years ahead and your brand looks like everyone else's. A method to build a deeptech identity from your mechanism, a worked example and a one-minute checklist.
Why Blender is at the heart of our creative studio
5 min read
How we use Blender (Geometry Nodes, 3D rendering, scroll animations) to create immersive visuals that make complex technologies tangible.
